The Weave · Opportunity Unlock
Find your next big thing.
Without burning down what already works.
For founders whose sales have plateaued and who can feel value being left on the table. A short, grounded diagnostic that surfaces one clear opportunity, one persona, and one MVP to test — backed by real market data.
A line we live by
"Founder first. Business second. Always."
The WeaveHow it works
A 10-minute conversation, not a 50-page deck.
We don't describe your business back to you. We listen for the gap you're not yet using, and turn it into a testable opportunity — built from the bottom up on accredited public data.
Diagnose the plateau
A short, calm conversation. Five whys, your strengths, your constraints. No forms designed by committee.
Find the gap
We surface one customer segment and one persona — sized using accredited sources (ONS, Gov.uk, CIA Factbook, YouGov).
Test it
You leave with a clear MVP concept, a testing strategy, and a 90-day plan. Then bring it to the 1% Club.
What you leave with
One opportunity. Sized properly. Tested first.
We don't hand you a buffet of "options". We surface the one route that uses what you already are — then we show you how to test it before you commit to it.
Start the diagnostic- 01A personaNot a buyer archetype slide — a single, specific person you could call.
- 02A segmentSized in people and / or GBP. Where they gather, what they read.
- 03TAM → SAM → SOM, bottom-upBuilt from ONS, Gov.uk, CIA Factbook, YouGov — with sources you can click.
- 04A job-to-be-doneThe pain it removes and the gain it creates — in plain English.
- 05An MVP + testing strategyWhat to build first and how to test the riskiest assumption.
- 06A 90-day planConcrete first steps. Print it. Stick it on the wall.
You don't have to build alone.
Ready to find your next big thing?
Ten focused minutes. One clear opportunity. The confidence to test it. Welcome to the Weave.